Let's pretend that television producers have approached you with an offer too good to refuse:
"We understand that you are looking for a new j-o-b and here's what we're going to do to help you this Super Bowl Sunday 2012. We will give you 30 seconds of air time tonight and pick up the $3,500,000 tab. All you need to do is create a commercial about yourself in the next few hours and we'll run with it during halftime of the game. We will not edit it, proof it, critique it, or suggest to you if it is super splendid or if it super sucks. We'll just let it roll as is for millions and millions of viewers to see tonight, okay? Okay!"
And there you sit with your mobile device, typewriter or pencil and paper and wonder, what shall I say? If you go blank, consider the following as you create genius with your Super Bowl Sunday 2012
Customized, compelling
On-target, one-of-a-kind
Marketing magic
Message that matters
Essential, evidence-based
Relevant
Convincing call to action
Invitation for
Audience to
Learn more about the amazing job seeker: Y-O-U!
So, what might viewers see and hear in your 30-second spot in a few hours later today?
“A goal is a dream with a deadline” ~ Mark Herzlich, Number 58, New York Giants Linebacker
posted by: billiesucher

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