The other day, I was helping a client via phone with a review of her career management materials. As the conversation got underway, I offered:
Are you ready to get this party started?
Absolutely, ready to go!
Before we jump in with the review and all, I’d invite you to consider these three variables, factors, ideas – whatever word you wish to affix to them, before we get going.
1. I would like you to pretend that you are a recruiter, HR pro and/or key decision-maker, okay? Put yourself in that role, see the world – your resume and cover letter world – through their lens, their eyes, their view.
Oh, okay, well why do you want me to do that?
2. I would like to invite you to ‘Think Tweet’ – 140 characters with spaces, the essence of the message, brevity. Short and sweet. To the point. No fluff, no fluffy.
That’s different – so what does Twitter have to do with a resume and cover letter review?
3. I would like to invite you to think about The Easy Button – you know, Staples – “that was easy" – that button?
And I am thinking about the Staples easy button because why?
As we proceeded through the critique session, I could hear the client’s tone change from one of what am I doing at this l a m e party to I get it, I get it, I get it…I so get this now. My client indicated that after our session, she was going to start over in the way she presented her brand on paper.
No more long and boring resume, no more seven-paragraph cover letters. Make it easy for the reader to pick me!
As the session drew to a close, I offered “Any further questions before we part company?”
Yeah, it was a totally awesome party!
posted by billiesucher
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